LAUNCHING OF INSTABLOCK TO PROTECT IP RIGHTS ON DIGITAL PLATFORMS: INNOVATIVE STEP BY UAE MINISTRY
The UAE’s Ministry of Economy has announced the launch of a new InstaBlock initiative to help improve the protection of intellectual property rights of creative works on digital platforms with the sole intention to provide a safe environment from violations of owners of exclusive rights. The purpose of this is to immediately ban and block websites that violate the rights of authors and creators. Websites that display their works across various platforms without obtaining permission for publication or broadcast will also be immediately banned and blocked. A center will also be designed and established together with relevant entities to monitor intellectual property right infringements and block non-compliant websites to protect right holders regardless of whether they are literary works or multimedia contents. Through the initiative, the Ministry will provide a Live Ban service. This will enable complaints related to copyright infringement concerning live streaming online to be submitted. The Ministry of Telecommunications and Digital Government Regulatory Authority (TDRA)and their representatives of rights holders will provide the service 24x7 to ensure legislation protecting intellectual property rights regarding these complaints is swiftly implemented. In addition, this step also aims to educate intellectual property rights holders about the Ministry’s tools and services to help them protect their intellectual property rights from infringement and piracy. It also aims to raise awareness about the need to respect intellectual property rights when various content display platforms are being used.
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